85,000 CA Firms. Fewer Than 12% Have a Website.
This is not a design problem. It is an infrastructure problem.
Getting a website built is easy. Keeping it running, secure, updated, and credible over time is where most CA firms fail — not from neglect, but because no one ever set up the infrastructure to make it automatic. That is the gap WPCrafters was built to close.
A CA Firm Gets a Website. Then This Happens.
Site goes live
"Looks great. CA firm shares the link."
First plugin update missed
"No one notices. Vulnerability window opens."
SSL renewal forgotten
"Browsers show 'Not Secure'. Clients leave."
Contact form breaks
"Enquiries stop arriving. The CA firm thinks it's a slow season."
Google deindexes the site
"The website exists. No one finds it."
This is not hypothetical. It is the default outcome of a one-time website project with no ongoing infrastructure.
Project vs. Infrastructure
A project has a start date and an end date. A developer builds your site, hands over the credentials, sends the invoice, and moves on. What happens next is your problem. Updates pile up. The hosting bill auto-renews but nobody checks if the site is actually working. Security patches don't apply themselves.
A project delivers a website. It does not deliver a web presence.
Infrastructure has no end date. It runs. It gets monitored. When something needs updating, it gets updated — before it becomes a problem. When the SSL is about to expire, it gets renewed. When a plugin has a known vulnerability, it gets patched. The site is always on, always secure, always current.
Infrastructure delivers a web presence that compounds in value over time.
What's Running Under a Managed WordPress Site
The WordPress core. WordPress releases security and maintenance updates regularly. Each unpatched version is a known attack surface. On a managed site, core updates are tested and applied on a schedule — not left to accumulate.
Plugins. The average WordPress site runs 15–25 plugins. Each plugin is a separate codebase with its own update cycle and its own vulnerability history. Plugin conflicts are one of the leading causes of site breakage. Managed infrastructure means updates are applied one at a time, tested, and rolled back if something breaks.
Hosting environment. Shared hosting is cheap because it is shared — your site's performance depends on who else is on the same server. A managed VPS is private, configured specifically for WordPress, and sized for the traffic a professional services site receives.
SSL and DNS. SSL certificates expire. DNS records get misconfigured after domain renewals. Both cause site outages that look, to a visitor, like the business has shut down. On managed infrastructure, both are monitored and maintained proactively.
Uptime monitoring. A site can go down at 2am and come back by 9am without the CA firm ever knowing — but three clients tried to visit it during those seven hours. Monitoring means downtime is caught in minutes, not discovered by accident.
The Rules Changed. The Infrastructure Didn't.
ICAI's revised Code of Ethics, effective April 1, 2026, permits CA firms to advertise their practice and maintain a professional website for the first time. This is a significant shift — one that the profession has been waiting for.
But permission alone does not create presence. The firms that will benefit from this change are not the ones that rush to publish a website this month and forget about it next month. They are the ones that treat their web presence as a long-term asset — one that is maintained, updated, and authoritative over time.
A website that goes live in April 2026 and breaks by October 2026 does not build credibility. It damages it. The infrastructure behind the website is what determines whether the investment compounds or decays.
Questions We Get Asked
Infrastructure Is a Decision You Make Once.
The Digital Practice Plan sets up your site and keeps it running — without you managing any of it. We're currently onboarding CA firms.
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